Pointing by Tony Wallace: Specialist Repointing, Found Across London.

A new website, SEO, local business listings and area landing pages for a London brick cleaning and repointing company.

Industry

Repointing & brick cleaning

Location

London & Home Counties

Services

Web design, SEO, Local business listings, Local landing pages

Website

pointingbytonywallace.co.uk ↗

The client

About the business

Pointing by Tony Wallace is a London brick cleaning and repointing company working on residential, commercial and period properties across London and the surrounding counties. Their services include brick cleaning, traditional and lime repointing, tuck pointing, paint removal and pebbledash removal.

The brief

What they needed

A website that reflects the quality of specialist, conservation-led brickwork, explains each service clearly and helps the business reach homeowners, developers and property managers across a wide service area.

What we did

Our approach

We delivered a joined-up package covering the website, search visibility and local presence:

Designed and built a new, mobile-friendly WordPress website.
Created dedicated pages for each core service, from brick cleaning to tuck pointing.
Built “Areas We Cover” landing pages to support local reach across London and the home counties.
Added quote forms and click-to-call so visitors can get in touch easily.
Carried out on-page and technical SEO.
Set up and tidied local business listings so details are consistent online.

Where it stands

The result

The new website is live at pointingbytonywallace.co.uk, giving the business a professional presence with clear service information and simple routes to request a quote. We only publish performance figures with a client’s agreement, so this case study focuses on the work delivered.

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